Alliances Director
Job Summary
The Partner Business Manager (PBM) is responsible for cultivating and expanding relationships within the Coupa partner ecosystem to drive business growth. The role involves defining Go-to-Market strategies, enabling partners, and monitoring performance to maximize revenue contribution. The ideal candidate brings extensive experience in SaaS channel management and strong technical acumen.
Responsibilities
- Manage strategic partner relationships
- Develop GTM and joint business plans
- Drive partner enablement and education
- Track KPIs and revenue performance
- Resolve operational and financial partner issues
Required Skills
- 5+ years in SaaS/Channel sales
- Partner ecosystem management
- Cloud/Enterprise software knowledge
- Strategic communication and negotiation
- Proficiency in Salesforce/PRM tools
Job Details
### Responsibilities
- Partner Business Management: Serve as the primary point of contact for sales to our partners, building strong, strategic relationships to drive satisfaction, brand awareness, and customer acquisition.
- Go-to-Market & Business Development: Collaborate with our sales teams, partner Business managers and partners to define and execute joint business plans and GTM strategies, including co-marketing, sales enablement, account planning, and salesforce education to drive growth and adoption.
- Internal & External Enablement: Build trust and alignment with Coupa account teams while enabling internal and external stakeholders on the value and offerings of the partner.
- Performance & Revenue Tracking: Monitor partner performance and revenue contribution, analyze KPIs, and provide reporting and recommendations to internal stakeholders for optimization.
- Operational & Financial Support: Support the Finance team in tracking and collecting partner revenue share, while coordinating with cross-functional teams to troubleshoot and resolve partner issues.
- Strategy, Innovation & Insights: Gather partner feedback and conduct field and quarterly business reviews to ensure partners maximize contribution and GTM offerings.
### Qualifications
- Education & Experience: Bachelor's degree in Business, Marketing, Computer Science, or equivalent practical experience; 5+ years in partner management, sales, channel sales, or business development within a SaaS or tech environment.
- Sales & Ecosystem Expertise: Proven track record of meeting revenue targets, with experience managing all partnerships and working within partner ecosystems.
- Technical Acumen: Strong understanding of cloud platforms and enterprise software solutions.
- Relationship Management: Demonstrated ability to build and sustain strong relationships with cross-functional teams and external stakeholders.
- Communication & Execution: Excellent communication, presentation, and negotiation skills, with strong project management capabilities and attention to detail.
- Tools & Independence: Comfortable working both independently and collaboratively in a fast-paced environment; experience with PRM/CRM tools like Salesforce is a plus.