Social Programmer BR Ice
Job Summary
The Social Programmer is responsible for daily programming and curation of B/R's hockey portfolio brand. The role involves content packaging, real-time highlight clipping during NHL games, and community building across social platforms. Candidates will collaborate with the national programming team to execute social strategies and develop content hooks.
Responsibilities
- Manage daily social programming and content curation for hockey
- Real-time highlight clipping for NHL regular season and playoffs
- Develop and execute social media strategy and content hooks
- Collaborate with national programming teams on content selection
Required Skills
- 1-2+ years of digital media or content curation experience
- Deep knowledge of hockey and sports culture
- Expertise in social media platforms and audience growth
- Proficiency in TikTok and sports news editorial
Job Details
Your New Role...
The Social Programmer is responsible for daily programming and curation of B/R's hockey portfolio brand. He/she will assist in daily curation, caption writing, content packaging and discovery, as well as assist throughout the B/R sports portfolio suite as necessary.
Your Role Accountabilities...
- Help run the day-to-day programming of B/R's social platforms (content packaging, event planning, community building) around hockey, and NHL on TNT
- Help lead our in-game coverage during the regular season and playoffs through the 2027 Stanley Cup, clipping highlights in real-time to publish across our social platforms
- Have a say in helping to develop and execute social strategy on content packaging, selection, curation and hook writing around hockey
- Work closely with the national programming team to identify content that should live on B/R's national handles
- Assist the greater B/R Sports Portfolio ecosystem as needed, with flexibility to cover multiple sports
- This role will require nights and weekends during the regular season
Qualifications & Experiences...
- 1-2+ years experience in digital media, social media or content curation
- Extensive knowledge of hockey and hockey culture, as well as general sports knowledge
- Extensive knowledge of all social platforms, functionality and audience growth best practices. Knowledge and experience working in TikTok preferred
- Experience in working with teams on projects/events
- Deep understanding of current media and digital content space
- Previous editorial, content or social media experience in sports news is preferred
- Strong content identification skills; the ability to pick out what is important to our audience during a busy window
- Awareness of Bleacher Report's voice + extensive knowledge of internet sports culture